In 2019, TAG Heuer marked a significant milestone by introducing its Aquaracer GMT Pepsi, a historic moment in the brand's history. It was the first instance where TAG Heuer combined a GMT function with the iconic two-tone bezel in vibrant red and blue. While GMT watches have made appearances in the Aquaracer collection before, this particular model was a standout in terms of its design.
The launch of the Aquaracer GMT Pepsi drew an enthusiastic crowd of fans, especially among devoted TAG Heuer supporters who recognized the distinct two-tone bezel, fondly referred to as "Pepsi" due to its resemblance to the logo of the soft drink giant. This design can be traced back to the Autavia GMT, an ancestor present in TAG Heuer's model lineup during the 1960s, underscoring the brand's rich heritage and commitment to innovation.